Partnering with the next generation of category defining companies.
We specialize in helping early-stage consumer companies scale from inception stage to Series A and beyond.
Learn MoreThe $60 trillion global consumer economy is rapidly changing with how modern consumers eat, move, and experience the world around them.
With a thematic focus on companies innovating at the intersection of Food as Health, Active Lifestyle, and Offline Experiences, we invest around human needs that are truly timeless — even as the ways consumer fulfill them continue to evolve.
Brandon Alster
Founder & Managing Partner
Why Founders Partner With Us
- 01
Consumer.Deeply understood.
We’ve backed and built consumer businesses across categories, with firsthand insight into what makes an enduring consumer brand.
- 02
More than capital.A true partner.
We work alongside founders at key decision nodes along their journey, from building teams and crafting strategy to forging key business partnerships.
- 03
A powerful network.Put to work.
Our network spans founders, investors, creators, athletes, retailers, and strategic partners. Our relationships help open the right doors at the right time.
- 04
We back people.Who make things happen.
We back founders with deep perspective on the problem they’re solving and the ability to rally the right people behind their vision.
Our Partners
Jesse & Ben’s
Restaurant-quality fries made with only three ingredients and no seed oils.
Avoli
Performance volleyball footwear built for her game and designed for her style.
HNY+
Clean, honey-powered energy and electrolytes built for athletes.
Caper
The modern media platform for the business and culture of hospitality.
HYQ
Nostalgic sports drink taste with optimized hydration and a lighter nutritional profile.
Joy Supply
Bringing the fun back to cookies with real, clean ingredients.
Other & Past Investments
Other & Past Investments includes select current and prior investments made by Brandon Alster through Sling Ventures, personally, or in his capacity at prior firms. The list is not all-inclusive. Where applicable, final investment decisions were made by the respective firms’ investment committees.
Get in touch.
INFO@SLINGVC.COM
